The Best CRM Software for Every Business in 2022
Customers are the foundation of a business’s success story. The greater the number of loyal customers, the better your business will be able to grow. However, for attaining customer loyalty, businesses are required to establish and nurture customer relations. This is where CRM software helps.
Why CRM Applications Are Important?
CRM applications deliver powerful features such as marketing and e-mail automation, customizable sales pipelines for leads, syncing of client and business data, project management tools, and managing contact records. With its wide range of benefits, several enterprises and startups are investing in this technology.
According to the CRM software global market size report published in 2020 on Statista, the CRM market size is expected to expand to $43.5 billion by 2024. Before investing in a CRM application for your business, check which software provides you with the best features according to your requirements.
The CRM applications recommended below deliver powerful tools fit for any business.
HubSpot CRM
HubSpot CRM has extensive features all fit in a single platform for handling business operations. From client data handling to sales pipeline management, this CRM software works as a collaborative tool for your work teams to manage and make better customer interactions.
The CRM allows the website, e-mail, and call integrations to stay in touch with website visitors or prospects. With this app, team leaders can gain insights on important performance metrics such as sales activity, sales deal reports, and sales team productivity.
You can test the CRM’s capabilities by trying its free version and can pay for add-ons or subscribe to one of its packages if desired.
Freshsales CRM
Sales teams that are required to interact with customers or prospects through phone calls can take advantage of Freshsales. Freshsales CRM can help your business teams to obtain data from calls made with customers. You can easily add sales or customer service professionals’ phone numbers into the CRM.
Freshsales CRM features contact records for keeping track of customer details and activity. Its AI assistant scans these records for a better understanding of deals, predicts the best methodology for lead nurturing, and can assist your sales team in identifying sales-ready leads.
The CRM software facilitates in developing automated workflows for sending personalized e-mail campaigns. It shows reports related to customer engagement through e-mails and behavior so that employees can give a better response to prospects.
The Real Estate CRM
The Real Estate CRM is a CRM ideal for realtors who have a hectic schedule on their hands. They’re responsible for conducting meetings with clients and agents, arranging open houses, and preparing property listings. This makes it difficult for realtors to maintain manual customer records and property listings as most of their work depends on working out in the field.
The Real Estate CRM provides a one-in-all platform for conducting various real estate operations. The software has a report builder tool that displays reports on sales predictions, marketing campaigns performance metrics, and real estate market trends.
The CRM software enables marketing funnel automation for automating lead generation and also allows the use of drip campaigns. It provides a variety of third-party integrations such as Twilio, Zoom, Gmail, and SendGrid.
The CRM application has a user-friendly interface and offers flexible customization tools, which make it one of the best Real Estate CRM.
Oracle NetSuite CRM
If you run a brick-and-mortar or an eCommerce store, then Oracle NetSuite is suitable for your business. The CRM application can enable you to track your customers’ shopping behavior to understand their preferences.
The CRM software provides built-in real-time reports that provide analytics on the performance of marketing, sales, and customer service teams. With its marketing automation feature, you can create personalized marketing campaigns and measure the success of each campaign.
Oracle NetSuite manages customer profiles through contact records of every client that interacts with your business. It observes every prospect’s interaction with your website and can track their response to your marketing campaigns. Such data points enable the CRM software to determine the future behavior of clients so that your marketing and sales teams can take the right steps to reach out to them.
Pipedrive CRM
Pipedrive CRM can support your business’s sales team by providing visualization of sales pipelines. Its contact management feature includes lead sorting according to their rank in the sales journey. This can help sales and marketing teams to deliver emails due to triggers kept in specific stages of the sales pipeline.
The CRM app allows sending and logging of emails as well as calls. Marketing or customer service teams can cooperate on checking the e-mails through the CRM app before they’re sent to your clients. It even notifies business teams when a client opens or responds to your e-mail.
Pipedrive offers an easy-to-use interface that businesses can take advantage of to handle their sales and marketing operations.
Now You Know All About the Best CRM Software for Every Business In 2022
CRM applications have become an essential tool for businesses as they help in building better relations with their customers. Each app comes with its specialized functions that benefit an array of industries. Map out the reasons why your business requires a CRM application and how it can help streamline your procedures.
From enhancing workforce productivity and boosting marketing ROI to creating customized ad campaigns, the right CRM platform can unlock a new level of opportunities for your firm.
Good luck!